Friday

Disruptions: Facebook Users Ask, 'Where's Our Cut?'

San Francisco - According to my calculations, Mark Zuckerberg, founder and CEO of Facebook, I have about $ 50.

Without me, and other 844 999 999 perforations, and sharing sites like, Facebook is like a scene from the post-apocalyptic film "The Day After Tomorrow": sad, melancholy and really very sad. (Or MySpace, if that is easier to imagine.) Facebook ever be worth anything near the U.S. $ 100 million, which is well into the next IPO.

Company S-1 filing, submitted to the Securities and Exchange Commission this week, Facebook boasts of its statistics: every year, people who "want" a billion things 91 billion photos are uploaded, half a billion people use Facebook on mobile phones, and hundreds of millions of those annoying "piercing".

So all this has left me with a question: Where is my part? I helped build this thing. Facebook and the house lay the foundations to put in plumbing, but put the walls, choosing furniture, painted and hung the pictures, and invite everyone to dinner.

So why am I asking for money from Facebook and Google? Although hundreds of IPOs related to technology over the past decade, Facebook is the first offering real social media service, in which the site content is entirely created by the user. (The closest, LinkedIn, there is a better business model, including the payment of a premium subscription.) "The idea that a company can benefit from social interaction is not as strange or new Many cafes and small restaurants that people meet, because they attract other people, "said M. Yannis Ioannidis, a professor of economics at Tufts University. ". What is unusual and new is that Facebook needs to access information about people to make a stronger business, "adding:" The owner does not use personal information about me and my friends to make money. "

Mr. Ioannides showed that social Web sites Facebook and can make two-way street finance. Facebook, for example, could pay the people who create content on the site. Companies can make money by matching the content of the ad, as it does now. As an alternative for people who are more personal, people can pay to use Facebook if you promise not to strain your personal information. In this way, everyone wins.

For my part, I feel more comfortable with Facebook to see through the portfolios of the phone book, and drawers of clothing if I knew it was going to charge for it.

Jaron Lanier, one of the deepest thinkers on the impact of technology on society and the "innovator in residence" at the Annenberg School at the University of Southern California, concerned about companies like Facebook and Twitter users not pay them, while the fate of work to be rich people free user-generated content. Mr. Lanier said that as more money flows to build this network, distort and divide society. Those without the skills required in the new economy - in addition to Twitter and post a picture - could fall even further behind economically.

"This value comes from the people, none of them are self-created," Lanier said in an interview. He warned that if people do not think an economical solution for social networks, there may be a "serious social decline."

Sure, $ 50 might not seem like much money now, but if Facebook continues to grow as it has in the past, $ 4 billion in annual revenue could be in the tens of billions of billions of dollars a year. If that happens, I rely on the dividend.

Therefore, Mr. Zuckerberg, do not hesitate to message me on Facebook, and give you my address so you can send me a check - unless, as I suspect, you know where I live.

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